Morgan Ingram's 10/30/10 Video Prospecting Formula

by Morgan Ingram

June 6, 2023
Prospecting
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Its Morgan J Ingram here, I’m Grand Theft Autoing the 30MPC newsletter today!

Have you ever fumbled over your words trying to make a prospecting video? Well, this formula helps you avoid that.

Your videos should be like a movie trailer that hooks your prospect to want to learn more and the 10/30/10 formula gives you guardrails to be creative and consistent to convert meetings.

Let’s dive into what each part of this formula means.

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Morgan Ingram
Founder of AMP, 4x LinkedIn Top Sales Voice and Sales Coach to Salesforce, Slack, Google and Snowflake.
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Want more tactics like this? Keep reading:

How I Handle “Send Me Some Information” on a Cold Call

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4 Questions to Write Painfully Triggering Cold Emails

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How to Prioritize Your Cold Outreach (Instead of Cold Email Spray and Pray)

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