Throw your academic sales training from 1972 in the trash. Learn exactly what to do, say, and write from the top 1% sales trainers and practitioners in the game.
Todd Caponi is a multi-time C-level sales leader, negotiating over $100m in deals. 3x bestselling author.

Armand & Nick co-founded 30MPC. Armand: former VP of Sales. Nick: 3x #1 enterprise seller.

Jason Bay trained sales teams at Gong, Zoom, Shopify, and Rippling. Founder and CEO of Outbound Squad.

Armand & Nick co-founded 30MPC. Armand: former VP of Sales. Nick: 3x #1 enterprise seller.

Jen Allen-Knuth is the Founder of DemandJen. Trains G2, GE, IBM. Sold 7-figure deals at Challenger into the Enterprise.

Mark Kosoglow led Outreach from $0 to $250M ARR. Multi-time CRO and VP of Sales. Coached 8 managers to VP of Sales.
























The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers.

Join 60k+ sellers who receive a weekly newsletter of hand-picked tactics that will make a difference in your deals today.

We teardown real sales tactics, in the field, from the best sellers and leaders in the world.


This book will give you everything you need to navigate the suck of a cold call from opener to objection.




Most courses are glorified youtube videos. Master any concept in sales under 5 hours: learn exactly what to say, hear how it should sound, and literally put it into action on the spot.


Taught reps get to power and close deals faster!



Booked 13 meetings in 3 days!

More in the first 40 pages than every other sales book combined!

Ranked in the top 1% of all AEs at LinkedIn

Booked a whopping *100* meetings!

Went from 60% to #2 at Gong!