Q1 30MPC Roadmap

by Armand Farrokh

December 22, 2023
General
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Hohohoooooooo... Mondo's coming bearing gifts, my friend.

It's Coal... COAL-D CALLS.

The Book on Cold Calling: The most actionable (and hilarious) book on cold calling you will ever read in your life.

The Book On Cold Calling

Book Cover

For the longest time, people were asking us when we would make a course. But the "problem behind the feature request" is that there's so much good stuff in 30MPC... but those juicy tactics are spread across 200 episodes.

So we're giving you just that. The Book On Cold Calling takes everything that Nick and I have learned from 200 interviews with the best sellers in the world.... and breaks down exactly what to say and how you should say it (via QR-code voiceovers).

And as our special gift to our dear noozy subscribers, you can sign up for early access to the book when it drops. And when you do, you'll a free copy of the rough draft of the introduction for a fun look at the work-in-progress behind the scenes.

Skim The Intro

Welcome To The Club: JC Pollard

30mpc club_linkedin banner updated v2

This man is freaking dangerous on the phones. He's a multiple time, #1 rep at Gong... which is like being an Olympic gold medalist amongst world champs. JC Pollard is in the club and he'll be on our first webby of Q1... plus on an exclusive club playbook episode.

Welcome JC to The Club!

The Q1 Live Tactic Teardown Lineup

It's tactical than ever before: JBay is breaking down one of his best outbound sequences, I'm whiteboarding out how founders can their first 50 customers, and much more. Your fantastic five tactic teardowns are...

Sales Tactic Teardowns:

Steal the cold email campaign that gets 15%+ replies ft. JBay, Tom Alaimo, and JC Pollard on Jan 11

Secrets to smash your competitors, even if they have the better product ft. Anthony Iannarino, Armand Farrokh, and Nick Cegelski on Feb 07

Watch this to beat any objection in the world in a special Women In Sales finale featuring Sarah Brazier, Sara Plowman, and Shay Keeler on Mar 07

Leadership Tactic Teardowns

How to Sell Your First 50 Customers When Your Product Barely Exists ft. Armand Farrokh and Haley Bryant from Hustle Fund on Jan 24

Steal the new model for the anti-bloated, recession-proof sales team in a collab with Pavilion ft. Sam Jacobs, Mark Kosoglow, and Armand Farrokh on Feb 21

That's everything we've got to help you come outta the gates hot in Q1.

Join 60k Newsletter Subscribers and hand-deliver tactics to you every week

Toolkit

Blank Asset

Cold Call Course

Cold Calls to President’s Club

Cold Call Course

Cold Calls to President’s Club

Armand Farrokh
I’m the Founder of 30 Minutes to President’s Club, a media company behind #1 podcast in sales and the international bestselling book, Cold Calling Sucks (And That’s Why It Works). By background, I was a VP of Sales who grew revenue from $0 to $13M+ ARR in two years at Pave (a $1.6B FinTech unicorn backed by blue chip investors including Y Combinator, Andreessen Horowitz, and Index Ventures.)
Forward Fresh Tactics!

Warm Nick’s heart by sharing this newsletter with a friend who might enjoy a solid tactic!

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Want more tactics like this? Keep reading:

Q2 Roadmap: The 30MPC Discovery Course is Here.

Read more

Q4 Roadmap: Book Launch, The Course, The Club Community, & Tactic Teardown

Read more

Q3 Roadmap: Book launch, care package, 5 weeks of phones, host change

Read more

Ready to dive in?
Join these sellers who made it to President’s Club!

Taught reps get to power and close deals faster!

30MPC has been so impactful for not only my team, but for me as a leader.
There's not a more tactical sales approach out there, and not just for your typical skills like cold calling and discovery, but for things like increasing the velocity of legal review and how to get to decision-making power at the right time.

Taught reps get to power and close deals faster!

Josh Rosenthal
,
Sr. Director of Sales @ Corestream
Booked 13 meetings in 3 days!

The cold calling course literally got me 13 outbound meetings in 3 days. My favorite thing about the cold calling course is that it’s immediately actionable.

My second favorite thing about Club Pass is that it got me 13 outbound meetings in the first 3 days I started using it.

Booked 13 meetings in 3 days!

Makenna Turner
,
#1 SDR at  Practice
More in the first 40 pages than every other sales book combined!

Throughout my sales career, I’ve read plenty of sales books, but after just 40 pages of Cold Calling Sucks, I’ve already gained more tangible and actionable steps to elevate my sales skills than from all the others combined. Structured advice >> conceptual advice

More in the first 40 pages than every other sales book combined!

Daniel Haddad
,
AE at Docusign
Ranked in the top 1% of all AEs at LinkedIn

Dude. I’m going to President’s Club. But not just any President’s Club. A New program – Club One. Designed for top 1%. Holy s***. Thanks to you guys at 30MPC..

Ranked in the top 1% of all AEs at LinkedIn

David Rosenstein
,
AE at LinkedIn (Top 1%)
Booked a whopping *100* meetings!

Transitioning to sales at 40 was a big leap, but 30MPC has been instrumental in my success. By October, I was able to hit my annual quota of 100 bookings – a milestone I wouldn't have reached without all the tools and resources they provide..

Booked a whopping *100* meetings!

Genavie Garcia
,
Top BDR at Revspring
Went from 60% to #2 at Gong!

I got to President's Club. I started listening to 30MPC in January of last year. I had moved to a new role and just wasn't getting there, I was on 60% of my year. Exactly one year of listening to 30MPC and I hit 180% attainment! I finished this year as the number 2 seller in my company and I'm going to President's Club!

Went from 60% to #2 at Gong!

Alex Copeland
,
President’s Club and #2 Rep at Gong!