Live Book Summary: Cold Calling Sucks (And That's Why It Works)
Cold Calling Sucks (And That's Why It Works)
First we built the #1 podcast in sales with over 200 interviews with elite sellers that made President's Club at all levels from VPs of Sales, to SDRs, to managers, and everything in-between.
Then we took our experiences, our guests' experiences, and enlisted audience editors from different sales environments to create the most actionable book in sales.
And now we broke down the entire book for free.
You'll see how one hour of cold calling can not only book you more meetings (18 to be exact) but also how you can leverage it to get 1.9x higher reply rates via email.
Cold calling sucks and there's nothing you can do to change that.


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Handle the first few seconds with more control, confidence, and clarity.
React faster when the buyer pushes back instead of falling into rehearsed lines.
Keep the call moving with better questions, pivots, and next-step closes.
Grab exclusive sales drips, scripts, and templates that we created with each partner by clicking their logo.

Taught reps get to power and close deals faster!



Booked 13 meetings in 3 days!

More in the first 40 pages than every other sales book combined!

Ranked in the top 1% of all AEs at LinkedIn

Booked a whopping *100* meetings!

Went from 60% to #2 at Gong!