Tactic toolkit
Six Question Frameworks To Uncover Hidden Deal Killers (For Sellers and Managers)
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Gap Selling is all about uncovering the right problems—the ones that really matter to your prospects.
Yet, most salespeople aren't finding the gap during the discovery process, and their deals get stuck because of it.
Sound familiar?
If this is you, watch this free masterclass in Gap Selling with the man himself, Keenan.
Keenan, the best-selling author and top sales trainer who has helped multiple companies boost sales by up to 300% teamed up with Armand to give you a tactical framework you can implement immediately.
Learn proven strategies to get to the heart of your client's core problems, and set yourself up to close more deals.
What you'll get:
- Learn to stop wasting time asking the wrong questions and solving the wrong problems
- How to use The Problem Identification Chart (PIC) to understand what's worth talking about
- Map the gap between your client's current and future states, turning that insight into closed deals
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Catch the Deals That Are Quietly Dying Before They Show Up on Your Forecast
Six frameworks for hidden blockers
Every stalled deal has a root cause the rep missed in discovery. These six question frameworks are designed to surface the hidden blockers — internal politics, competing priorities, phantom champions — before they kill your deal at the worst possible time.
Tell a slow deal from a dead one
Not all slow deals are bad — but most reps treat them the same. Learn the specific signals that tell you whether a deal needs more nurturing or needs to be cut loose now so you can put that energy into real pipeline.
Coach better questions, not harder
For managers, these frameworks become a coaching shortcut: use them in pipeline reviews to show reps exactly where they left risk on the table and what they should have asked. Every deal becomes a teaching moment without adding to your prep time.
Ready to dive in?
Join these sellers who made it to President’s Club!
Taught reps get to power and close deals faster!
Booked 13 meetings in 3 days!
More in the first 40 pages than every other sales book combined!
Ranked in the top 1% of all AEs at LinkedIn
Booked a whopping *100* meetings!
Went from 60% to #2 at Gong!
Ready to dive in?
Join these sellers who made it to President’s Club!
Taught reps get to power and close deals faster!
Booked 13 meetings in 3 days!
More in the first 40 pages than every other sales book combined!
Ranked in the top 1% of all AEs at LinkedIn
Booked a whopping *100* meetings!
Went from 60% to #2 at Gong!