Tactic toolkit
Jason Bay’s Cold Email ChatGPT Prompts
Most reps open a blank doc, stare at it, and write something generic. This toolkit fixes that. Jason Bay's 10+ AI prompts walk you through his full Reply Method system, step by step: build your Messaging Matrix, find a real personalization trigger, write the email, optimize it, and spin out variations. You go from "I don't know what to say to this person" to a polished cold email in under an hour.
GET THIS TOOLKIT
Download NowBy submitting this form, you agree to have the information we have collected from you passed on to any current 30MPC Sponsor for the purpose of following up on your interests subject to our Privacy Policy.*
10+ prompts. One system. No more staring at a blank screen.
Build your Messaging Matrix
Before you write anything, you need to know what your buyers actually care about. Two prompts walk you through building a Messaging Matrix for your personas (priorities, problems, language they use), then converting it into a format AI can use. Every email you write after this will be rooted in something real, not something you made up.
Find the right trigger, then personalize it
Four prompts help you research a prospect and find a hook that's actually relevant: hiring signals, funding news, LinkedIn activity, job posts. Then they help you turn that signal into a personalized first line. Not "I loved your recent post!" personalization. The kind that makes prospects think you spent an hour on their account. (You didn't.)
Write it, fix it, run it back
Four more prompts take everything you've built and write three full email variations based on your matrix. Then they help you tighten the copy, punch up the CTA, and spin out alternate versions: shorter, internal-feel, different angle. By the end, you've got emails worth sending at scale.
Ready to dive in?
Join these sellers who made it to President’s Club!
Taught reps get to power and close deals faster!
Booked 13 meetings in 3 days!
More in the first 40 pages than every other sales book combined!
Ranked in the top 1% of all AEs at LinkedIn
Booked a whopping *100* meetings!
Went from 60% to #2 at Gong!
Ready to dive in?
Join these sellers who made it to President’s Club!
Taught reps get to power and close deals faster!
Booked 13 meetings in 3 days!
More in the first 40 pages than every other sales book combined!
Ranked in the top 1% of all AEs at LinkedIn
Booked a whopping *100* meetings!
Went from 60% to #2 at Gong!