Most teams wing it through the sales cycle. Reps run discovery, pitch the product, and hope something sticks. The result? Deals stall, buyers get lost, and managers have no clue why opportunities die.
This 5-stage process gives every rep a clear roadmap from first call to closed deal.
Each stage asks a single, non-negotiable question, from “do they have a problem we can solve?” to “are you gonna buy this thing?” and forces reps to prove they have earned the right to move forward. Exit criteria, key players, and the tools to get the job done are baked in.
The result is a cleaner pipeline, tighter forecasts, and a sales team that actually knows how to close.
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No more guessing what comes next. Each stage lays out the exact milestones reps need to hit to earn the close.
Every stage forces a simple test that reveals whether the deal is real or just wasting space in the pipeline.
Reps cannot just say they are progressing. Exit criteria make them prove it before moving to the next stage.
Taught reps get to power and close deals faster!
Booked 13 meetings in 3 days!
More in the first 40 pages than every other sales book combined!
Ranked in the top 1% of all AEs at LinkedIn
Booked a whopping *100* meetings!
Went from 60% to #2 at Gong!
Taught reps get to power and close deals faster!
Booked 13 meetings in 3 days!
More in the first 40 pages than every other sales book combined!
Ranked in the top 1% of all AEs at LinkedIn
Booked a whopping *100* meetings!
Went from 60% to #2 at Gong!